Use social media to filter how they look to the world. It's nature. I do it a lot too. Instagram especially. But Facebook, Twitter, etc.
Briefly, in playwright form, I'll explain my take on this now....
The world: HEY! look at me, I'm so pretty, my life if wonderful! I look so good! My life is great! Look at my car, my dog, my cat, my fish, my fatshit hamster! Look I'm in Cabo! Look I'm in NOLA and the Caribbean fucking deep sea diving with cumdumpster sharks and the dying reef and tires and look! a Fucking dead starfish! I'm on vacation! Here's a funny pic of me in front of an ugly local! Isn't he ugly?!? I'm at a park! I'm drinking coffee and living life. My world is gorgeous, I AM gorgeous! Everything in my life is magnificent!
Me: my world is falling apart, here it is. In the event I turn up dead, you'll know why. The truth.
Why can't more of us be honest?